FIS Web Stats

FIS Web Stats reports provide access to web usage data collected using Google Analytics and aggregated and composed in Google Data Studio.

The goal if for these reports to support understanding of the usage of FIS services.

FIS Web Stats Reports

About FIS Web Stats

This current generation of FIS web stats reports relying solely on data and metrics sourced from Google Analytics. Future web stats reports or dashboard may incorporate additional data sources. The following definitions are copied from the Loves Data web site, and these definitions will be updated as our understanding of them in an FIS context grows.

User

An individual person browsing your website (technically, a unique browser cookie). Each user can visit your website multiple times, for example, 1 user could create 3 sessions on your website, with each session containing multiple pageviews. By default, each unique browser cookie will be counted as a separate user which means someone visiting your website on multiple devices (each with their own browser cookie) will mean more than 1 user is reported. The User ID feature allows you to track unique individuals that identify themselves on multiple devices.

Session

A single visit to your website, consisting of one or more pageviews, along with events, ecommerce transactions and other interactions. The default session timeout is 30 minutes, which means that if someone is inactive on your website for over 30 minutes, then a new session will be reported if they perform another interaction, for example, viewing another page.

Average Session Duration

Provides a top-level view of how long users are spending on your website. For example, if you had two users, one that spent 3 minutes on your website and another that spent 1 minute, then you would have an average session duration of 2 minutes. Google Analytics does not count time for the last page viewed during a session. This means that average session duration will tend to be skewed lower than the actual amount of time people are spending on your website.

Pages Per Session

A top-level metric for user engagement showing the average number of pageviews in each session.

Frequently Asked Questions

Frequently asked questions will be addressed in this section.

Known Issues

Interactive Reports

  1. Google Data Studio's date range controls default to the current and prior period (week or month) as of today's date. When viewing the interactive report in a browser, you'll want to check the current and prior date range controls and change those if necessary.
  2. Google Data Studio recently added a "Download report" option in the interactive toolbar. Unfortunately it doesn't retain your current date range control settings, and so the generated PDF is based on the default current and prior period. Our current workaround will continue to rely on a pre-existing 3rd party Chrome plugin. This shouldn't affect you if you are just viewing the shared PDF, but contact Alex for more info if you want to create new report PDFs for custom date ranges.