Acknowledging appearance reduces bias when beauties apply for masculine jobs, says CU-Boulder-led study

Oct. 7, 2014

Past research shows physical beauty can be detrimental to women applying for masculine jobs. But belles can put the brakes on discrimination by acknowledging their looks during an interview, according to a new study led by the University of Colorado Boulder. The paper, published in Organizational Behavior and Human Decision Processes , is the first to provide a method for curtailing such prejudice against attractive women.

Colorado business confidence dips but remains positive to finish year, says CU-Boulder Leeds School

Oct. 1, 2014

The confidence of Colorado business leaders continues to be positive heading into the fourth quarter and has moderately increased compared with a year ago, according to the most recent Leeds Business Confidence Index (LBCI) released today by the University of Colorado Boulder’s Leeds School of Business. It’s not as bullish, however, as it was a quarter ago with slight drops across the board resulting in a current overall reading of 59.5, down from 61.2 heading into the third quarter of 2014.

Do you always get what you pay for? How consumers mispredict product quality

Sept. 18, 2014

Consumers are willing to spend thousands of dollars for luxury brand watches such as Rolex and Cartier because they are synonymous with high quality. But does this mean that inexpensive watches made by low-cost rivals must always be low quality? According to a new study in the Journal of Consumer Research , consumers mistakenly predict product quality based on quality consistency in other price ranges.

Continued Colorado employment growth expected in 2014, says CU-Boulder report

July 25, 2014

Moderate employment expansion in Colorado for the second half of 2014 is expected based on a second-quarter report by the University of Colorado Boulder Leeds School of Business, released today by Colorado Secretary of State Scott Gessler. “Coloradans continue their entrepreneurial spirit and are putting their creative ideas to the test,” said Gessler. “Their leadership and innovation should translate to moderate employment growth through the rest of the year.”

At midyear, Colorado poised for continued growth in 2014, says CU Leeds School

July 10, 2014

The Colorado economy continues to outperform the U.S. economy and grow at a magnitude that slightly exceeds previous expectations, according to the midyear economic outlook released today by the University of Colorado Boulder’s Leeds School of Business. Colorado’s employment is up by 3 percent year-over-year from May 2013 to May 2014. A total gain of 68,000 jobs in Colorado is expected for 2014 -- an upward revision to a December estimate of 61,300 jobs for the year.

Colorado business confidence inches higher going into third quarter, says CU-Boulder Leeds School

July 2, 2014

The confidence of Colorado business leaders remains positive and has slightly increased going into the third quarter of 2014, according to the most recent Leeds Business Confidence Index, or LBCI, released today by the University of Colorado Boulder’s Leeds School of Business. The third quarter LBCI posted a reading of 61.2, an increase from 61 last quarter.

CU-Boulder to offer mini-MBA course in entrepreneurship Aug. 17-22

June 30, 2014

The University of Colorado Boulder will offer an intensive certificate course in entrepreneurship, taught by MBA faculty and open to the public, Aug. 17-22. The course will expose students to the principles of entrepreneurship -- including techniques of market analysis, networking and funding -- through class discussions. It also will provide real-world experience through mentorship with entrepreneurs and work on individual projects.

Board of Regents approves CU-Boulder College of Media, Communication and Information

June 27, 2014

The University of Colorado Board of Regents today voted 8-0 with one Regent absent to approve the new College of Media, Communication and Information at the Regents’ monthly meeting, held at the Tivoli Center at the University of Colorado Denver. The college will open in fall 2015.

Consumers infer coolness from brand autonomy, says CU-Boulder study

May 28, 2014

Consumers perceive a brand to be cooler when it suggests it’s true to itself and follows its own motives regardless of individual or societal norms and expectations, according to a University of Colorado Boulder study involving Texas A&M University. However, the autonomous behavior of the brand needs to be contextually appropriate -- not over the top -- in order to be seen as cool as opposed to weird or rude, according to the paper published last week online and slated for the August edition of the Journal of Consumer Research.

From comedy to student government, student hesitantly says goodbye

May 7, 2014

Lauren E. Cross graduates May 9 from CU-Boulder with a degree in political science and minor in economics, leaving her legacy with CU Student Government and the campus comedy improv group, Left Right Tim. A Colorado native, Cross sees herself sticking around Boulder for a little while before venturing to a place that offers a scene for politics as well as comedy.

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