A roadmap has been defined to activate the CRM strategy over four phases. The current Phase 0 is focused on mobilization and includes a return-on-investment analysis and establishment of key program structures to set CU Boulder up for success.
Phases 1-3 will scale the CRM solution to our different learner experiences, while Phase 4 introduces certain advanced capabilities.
* We are here
* We are here
A business case was created to support the implementation of the roadmap. This was reviewed by CU Boulder campus executive leadership and the decision was made to continue to implement the CRM Strategy Roadmap in December 2023. Ahead of each phase, funding must be identified and secured to proceed.
The CRM strategy and roadmap is managed by the Office of Information Technology (OIT). Aligned with OIT’s Technical and Business Operating Principles, governing bodies that include cross-functional university leaders will provide ongoing guidance. Additionally, the CRM Strategy Steering Committee is engaging the CU Boulder community in planning, and this engagement continues throughout the roadmap, involving new voices along the way to ensure the implementation will meet the needs of the community.
